王锐
专业： 市场营销
系别： 市场营销系
职称： 讲师(助理教授)
办公电话：86-10-62767444
Email：rwang@gsm.pku.edu.cn
学习经历
PhD, Pennsylvania State University 宾州州立大学博士学位
Master, Fudan University 复旦大学硕士学位
Bacholor, Nanjing University 南京大学学士学位
研究成果
Wayne S. Desarbo, Rajdeep Grewal, Rui Wang (2009) "Dynamic Strategic Groups: Deriving Spatial Evolutionary Paths", Strategic Management Journal,30 (13), 1349-1452.
Rajdeep Grewal and Rui Wang (2009) "The Chief Marketing Officer: New Vintage, or Just 'Old Wine in a New Bottle'?", The Chief Marketing Officer Journal
社会职务
Currently Dr. Wang serves on the editorial board of Journal of Business to Business Marketing. Dr. Wang also serves as an ad hoc reviewer for Journal of Marketing.
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