研究领域涉及新媒体、网络传播、公共关系、公共舆论
论文:
王秀丽等,《植入式广告对观众品牌认知、记忆和购买意向的影响:关于真人秀节目〈改头换面:家庭版〉的实证研究》,《广告研究》,2009年第1期。
谢新洲、王秀丽,《从美国新闻网站的经营理念看我国新闻网站的发展》,《新闻战线》,2009年第1期。
胡新龙、王秀丽,《从校内网的使用看大学生的网络隐私权保护》,《北京大学教育评论》,2009年增刊。
Wang,X, Shoemaker, P. J., Han, G., & Storm, E. J. (2008). Images of Nations in the Eyes of American Educational Elites. American Journal of Media Psychology,1(1),36-60.
梁云祥、王秀丽,《中国的APEC政策及其对东亚国际关系的影响》,《国际政治研究》,2000年第3期,第51-59页。
王秀丽,90年代日美联合安保体系的演变和影响,卡乐比日本研究基金会1999-2000年论文集,北京大学日本研究中心2000年出版。
会议论文:
Shoemaker, P. J., Seo, H., Johnson, P. R., & Wang, X., (2008, October). Audience gatekeeping: A study of The New York Times most-emailed news items. Paper presented at the “Convergence and Society: The Participatory Web” conference, University of South Carolina, Columbia, SC
Wang, X. (2008, May). Winning American hearts and minds: Country characteristics, public relations, and mass media. Paper presented at the Public Relations Division, the 58th Annual Conference of ICA, Montreal, Canada.
Shoemaker, P. J., Wang, X., Seo, H., Johnson, P. R. (2008, May). What Shapes the U.S. image in the world? Deviance, Personal Experience and Mass Media. Paper presented at the Political Communication Division, the 58th Annual Conference of ICA, Montreal, Canada.
Wang, X. (2007, November). Investigative journalism and democracy in China. Paper presented at the Political Communication Division, the 93rd Annual Conference of National Communication Association, Chicago, IL.
Wang, X. (2007, November). Online public spheres: How internet discussion forums promote political participation in China. Paper presented at the Student Section, the 93rd Annual Conference of National Communication Association, Chicago, IL.
Shoemaker, P.J., Wang, X., Han, G., & Storm, E. J. (2007, August). Foreign countries in American Eyes: Deviance, personal experience, mass media and national image. (Top faculty paper first place). Paper presented at the International Communication Division, the Annual Conference of AEJMC, Washington, DC.
Wang, K., & Wang, X. (2007, August). National image and Olympic coverage. Paper presented at the Public Relations Division, the Annual Conference of AEJMC, Washington, DC.
Wang, X., Wortman, L. D., Jeong, J.Y., Ting, H.Y., & Han, G. (2007, August). The reality behind reality television advertising: Influence of product placements on viewer recall, recognition and purchase intentions. Paper presented at the Advertising Division, the Annual Conference of AEJMC, Washington, DC.
Wang, X., Zhang, D., & Northup, C. T. (2007, August). What shapes Americans’ opinions about other countries? News, entertainment, & personal contact. Paper presented at the Mass Communication and Society Division, the Annual Conference of AEJMC, Washington, DC.
Han, G., Wang, X., & Shoemaker, P.J. (2007, May). News Probe: News frames and investigative journalism in transitional China, 1996-2005. Paper presented at the Journalism Studies Division, the 57th Annual Conference of ICA, San Francisco, CA.
Shoemaker, P.J., Han, G., Wang, X., & Wang, W. (2007, May). International terrorism and news coverage: A comparative study between the US and China. Paper presented at International & Development Communication Division, the 57th Annual Conference of ICA, San Francisco, CA.
Shoemaker, P.J., Wang, X., Han, G., & Storm, E. J. (2007, March). Communication research in the age of global communication. Paper presented at the Portugal conference “50 Years of the Portuguese Public Service Broadcast,” Lisbon, Portugal.
Wang, X., & Hong, S. (2006, November). Iraq war, Hurricane Katrina and presidential approval: News coverage and second-level agenda setting. Paper presented at the Mass Communication Division, the 92nd Annual Conference of National Communication Association, San Antonio, TX.
Hong, S., & Wang, X. (2006, August). Predicting media coverage of corporate performance. Paper presented at the Public Relations Division, the Annual Conference of AEJMC, San Francisco, CA.
译著:
王秀丽译,《传播法判例:自由、限制与现代媒介》,北京大学出版社,2007年6月版。
白春生、王秀丽、张璟合译,《组织传播:平衡创造性与约束》,北京广播学院出版社,2004年12月版。